giftmall blog

giftmall talks

From local to international player: giftmall’s growth story

Check out giftmall’s history for the past 13 years, how we are doing today and our plans on growth and expansion, with exclusive quotes from our Co-founder & CEO, Kate Prokhatska.

industry insights

The future of gift card rewards and incentives in 2026

With Angelina Ivanova, Chief Revenue Officer at giftmall, we look under the curtain of the rewards industry. Get to know the recent study results and our exclusive commentary on the matter.

news & updates

SUP DAY FORUM KYIV 2026: Key event takeaways from giftmall

On 9 April 2026, Angelina Ivanova and Anna Padun from giftmall attended the SUP DAY FORUM in Kyiv, connecting with Ukrainian entrepreneurs and listening to their inspiring talks.

news & updates

New partners in the giftmall catalogue for Q1 2026

In the first quarter of 2026, seven new brands joined the giftmall catalogue in Ukraine. Users had been eagerly awaiting these crowd favourites, including Aurora, TSUM, Apteka Podorozhnyk and other brands.

news & updates

giftmall partners with Association of retailers of Ukraine

In March 2026, giftmall began collaborating with RAU, the Ukrainian Retailers Association – a trade body representing players in the retail market and companies directly linked to the retail sector.

news & updates

Fishka Partner Summit: Key event takeaways from giftmall

In March 2026, Viktoriia Ovcharenko and Yelyzaveta Shyshkova from giftmall attended the Fishka Partner Summit in Lviv. Our colleagues share their experience and a couple of insights.