Perfect solution for corporate rewards: giftmall API
Managing rewards, incentives and gifts can be a complex task within the corporate world. It takes time to set up processes, contact gift vendors and ensure everything runs smoothly. No wonder your managers spend more time on operations instead of making the programme better – they simply don’t have time for that!
At gifmall, we came up with a solution to help you avoid all that reward-related stress. giftmall API, a gateway between your system and our catalogue, allows your managers to save time on manual labour and focus on what matters to them – perfecting user experience. Want to know how? Keep reading.
What is the giftmall API all about
giftmall API is a technical solution for hassle-free real-time distribution of gift cards through your internal system or loyalty programme. This tool is a gateway from your system to the giftmall catalogue, providing direct access to the brand gift cards and the giftmall multibrand card. It’s an opportunity for the client to avoid handling every order by hand and for users to receive gift cards in real time.
At some point, we noticed that companies from different industries, from logistics to fintech, face the same problem. They have a great loyalty platform, but limited rewards pull. API was a response to that challenge. The first requests came from major banks looking to offer digital gifts to their customers.
Chief Revenue Officer, giftmallWe wanted to give our clients 300+ brands without the need to sign each contract with a brand individually, buy gift cards beforehand and manually manage each card.
giftmall API started out as a simple system for exchanging basic queries like ‘Get Code’. Today, this is a high-end solution with detailed documentation. We provided methods to check status, view company balance, download reports and, most importantly, access API analytics. Now clients not only get the code but also the personal space for rewards management.
Head of Business Development, giftmallThe API solution is universal and covers the incentive needs for all markets giftmall operates in.
How can the giftmall API benefit you
giftmall API is valuable for teams that want automated, instant access to the gift card catalogue without any manual order processing.
Exactly how does it benefit, though?
- It saves time, as send-out management is automated and everything is delivered on time.
- API helps with rewards automation without manual processing, making your rewards process as easy as it gets by enabling user-to-user gifting within your loyalty system.
- The delivery of digital gift cards is instant, either happening in real time or on a specified date and time slot – the choice is yours.
- Last but not least, it gives full control over the entire gifting process, including budgets and user experience.
API implementation is pretty straightforward: gift cards will be immediately sent to users after receiving a request, without any intervention from the manager. It’s fast, simple and secure. We operate under European API security protocols, so your data is safe with us.
Key Account Manager, giftmallThe variety of local and international brands in giftmall API is astonishing. We offer all the brands you love – from Rozetka and WOG to Avrora and Silpo. Whatever the category you choose, your users will find something they’ll enjoy, all of this digital.
How will the setup process go for you
The process of API integration is quite simple. We start out with the needs analysis, where we determine your usage scenarios, mainly who you reward and for what, which brands you require and what the user journey will look like. After that, we provide you with a full package of documentation, examples of queries and responses and support the tech team on the integration stage. You will receive sandbox access within 24 hours of the first conversation.
Chief Revenue Officer, giftmallFrom our experience, about half of the companies that we talk to describe a complex network of processes when it comes to employee gifting and rewards. To that we say – try giftmall API to ease all of those operations and move from manual to full automation.
The next step is the integration into your system. Your developers connect the API to your platform, app or service, and the gift card catalogue becomes available for users in your interface. You then launch the API and top up your balance so that your users can get instant access to the giftmall catalogue.
After that, you get to enjoy your own control panel that allows you to track corporate balance in real time, check operations and order history, and create reports for the selected period.
Head of Business Development, giftmallThough geography and API usage reasons differ, the mechanics and goals of our clients usually align. They need a flexible rewards system with gift card integrations inside that works autonomously and feels invisible.
Real cases of 24-hour API launch
There are a couple of real cases when giftmall launched the API integration within the promised 24 hours.
One marketing agency specialising in building effective loyalty programmes turned to us to help automate their programmes and ensure users receive personalised and relevant gifts. We provided instant access to over 170 Polish and international brands from our catalogue to their users. Now their customers receive high-quality rewards within minutes, and the company can focus on perfecting its business.
Chief Revenue Officer, giftmallWe had a case with the software company that creates individual loyalty programmes for various industries. We are their main providers through API. It allows them to offer a vast end-to-end rewards catalogue to their customers, like banks, retail and service companies, and not spend resources on integrations with each separate brand.
Another story was for the plastic window manufacturer. We developed a model for them in which regional sales managers received bonus points for every closed deal. Through the giftmall API, they could exchange points for gift cards in real time directly from their work tablet. API created an instant connection between a successful sale and a pleasant reward.
Key Account Manager, giftmallFor sales managers, it can be critical to receive rewards ‘here and now'. Our clients emphasise that real-time rewards make their loyalty programmes truly exciting.
We also helped a beauty brand to integrate the giftmall API into their online shop. Shoppers earn points on every order and can redeem them for partner gift cards through their personal accounts on the shop’s website. It increased customer lifetime value significantly. And the company’s marketing managers loved the API analytics, as they could actually see real customer preferences.
If you want to boost your rewards programme, contact our sales team at [email protected]. Make your gifting process easier and faster with giftmall.
